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Targeting Postgraduate Students With Ads

Targeting Postgraduate Students With Ads

by simona | March 12, 2024 | Higher education marketing, PPC campaigns, Social media ads

We explore effective strategies for creating compelling ads targeting postgraduate students that drive engagement and conversions.

Key metrics for evaluating PPC campaigns in education

Key metrics for evaluating PPC campaigns in education

by simona | August 15, 2023 | Higher education marketing, PPC campaigns

Today we delve into the key metrics that are essential for evaluating PPC campaigns in the education sector.

Should schools pause advertising during COVID-19?

Should schools pause advertising during COVID-19?

by simona | April 16, 2020 | PPC campaigns, School advertising, School communication, Social media ads

Schools have been asking whether or not they should pause posting on social media and advertising during COVID-19. We are here to help.

Running PPC campaigns vs. Inbound campaigns

Running PPC campaigns vs. Inbound campaigns

by simona | January 23, 2020 | PPC campaigns, School advertising

The pitfalls of PPC campaigns can be overcome with inbound marketing campaigns that will get you high ranking in organic search results.

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