Key metrics for evaluating PPC campaigns in education
Today we delve into the key metrics that are essential for evaluating PPC campaigns in the education sector.
Should schools pause advertising during COVID-19?
Schools have been asking whether or not they should pause posting on social media and advertising during COVID-19. We are here to help.
Running PPC campaigns vs. Inbound campaigns
The pitfalls of PPC campaigns can be overcome with inbound marketing campaigns that will get you high ranking in organic search results.