Another Sunday ahead of us, a new Sunday Rundown #46 ready for you to read. Click on through and enjoy the latest news and updates!
Facebook is removing its text restrictions on ad images
This is a significant update for Facebook Advertisers. According to reports, Facebook is removing its restrictions on ads which include more than 20% text in the main image.
TikTok and WeChat both managed to avoid their Sunday bans
On Friday, it looked like the US was ready to ban new downloads of TikTok and WeChat. The Commerce Department issued an order that would have prohibited new downloads as of Sunday. And on Saturday WeChat, in particular, saw a sharp uptick in new installs in the US, according to analytics platform Sensor Tower, with an 800% week-over-week increase.
But as of Sunday afternoon, each has received a reprieve from a US ban, at least temporarily. In detail, President Trump said Saturday he had given a deal between TikTok, Oracle, and Walmart his “blessing,” prompting a one-week delay from the Commerce Department on TikTok’s ban. Additionally, a judge in California issued a preliminary injunction blocking the administration’s WeChat ban.
The TikTok deal appears to be a far cry from the Trump administration’s original demand for a full sale of TikTok’s US operations. Oracle becomes a “trusted tech partner,” and will host all US user data, securing “associated computer systems.” Both Oracle and Walmart will take part in a TikTok Global pre-IPO financing round in which they can take up to a 20% cumulative stake in the new company, TikTok Global, according to TikTok. Furthermore, ByteDance said it will own 80% of TikTok Global and the plan does not involve the transfer of any algorithms.
Facebook partners with Coursera on new social media marketing professional certificate program
Facebook has partnered with online learning platform Coursera to launch a new, certified course in digital marketing. The course will help the growing amount of people looking for digital skills to both improve their own knowledge and understanding and get industry-recognized education in the field.
Participants will learn by building campaigns, and undertaking training designed by Facebook and Coursera, which will guide them through all aspects of the process.
- How TikTok’s uncertain future and COVID-19 are transforming influencer marketing
- Who Are the President of Guinea’s Facebook Trolls? The Blurry Line Between Modern Campaigning and Coordinated Inauthentic Behavior
- 81-Year-Old Woman Learns Programming From Scratch And Creates An iPhone Game
- Free VPNs are bad for your privacy
Thanks for taking the time to read our Sunday Rundown #46. If you have a story that you want to see in this series, reply to us below or contact us.